At Hello Bello we’re always doing our best to create exceptional products (not to mention a delightful experience and an inclusive, supportive community). Just like with parenting, we get thrown a lot of unexpected curve balls.
In the case of our diaper core, due to supply chain issues we had to swap out our TCF fluff pulp for ECF fluff pulp. (Note: it’s still sustainably-harvested!) We understand that’s been concerning to some parents, but we take our responsibility to safety and efficacy very seriously and would not have made the change if we had any doubts about either of those factors. Still, if you have any specific questions, please reach out here so we can reassure you about this change.
We apologize for any confusion between what can be found online and what’s on the package label. Whichever claim you find on the diaper label is the accurate claim, and we’re working on updating places where it’s mentioned online, as well.
If you’re experiencing any performance issues, please reach out to our Customer Care Team (they’re here to be your Diaper Duty Deputies!)
Thanks for choosing Hello Bello! And kudos to you for paying such close attention to the ingredients in the products you use. That’s what we do, too, and we sincerely appreciate your feedback!